The Digital Customer Experience
Customer behaviour has dramatically changed with the digital revolution. This module provides you with insights into the digital customer experience and highlights ways to adapt…
Course Category: Diploma in Professional Marketing
Managing Brands
This module enables you to take a strategic approach to branding at a product/service level so that it is consistent with the corporate brand and…
Digital Optimization
For many organizations, adopting digital marketing has involved transforming aspects of their practice and application. This module will provide you w…
Innovation in Marketing
This module enables you to take a visionary approach and embed innovation to help your organization deal with the challenges of a fast-moving market p…
Marketing & Digital Strategy
This module will enable you to take both traditional and digital strategic approach to marketing planning, integrating digital strategy, models, frameworks, and techniques throughout to…